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The Journal of the Royal Society for the Promotion of Health
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Sex, lives and videotape

Julie Meldrum

Ashfield and Mansfield District Primary Care Trusts, UK

Alan Pringle

University of Nottingham, UK, alan.pringle{at}nottingham.ac.uk

Various areas of the healthcare system are under pressure to find solutions to what are seen as the ‘problems’ of teenage pregnancy and the behaviours displayed by young people around sexual health issues. In many cases this has seen organizations such as Primary Care Trusts (PCTs) and Hospital Trusts charged with producing strategies and policies to influence the sexual behaviour of young people and to impact on the prominence of teenage pregnancy. It becomes clear, however, that any attempt to create policies or delivery systems to intervene in these areas will have a much greater chance of success if attempts are made to maximize the involvement of the young people in the process of constructing the delivery and content of health promotion approaches and service provision. This article outlines a process developed in Ashfield in Nottinghamshire whereby video interviews with community members, healthcare professionals and local young people formed the structure for focus groups. These were used to involve the community, and teenagers in particular, in the design of the service delivery. Videotaped interviews were conducted with local community members, local healthcare professionals and young people from the locality. The same interview schedule was used for each group but the responses showed marked differences of viewpoint between groups. Excerpts from the video interviews were used at externally facilitated focus groups firstly for young people, then for community members and then for healthcare professionals. A final large meeting brought the three groups together to discuss the important elements that a strategy should contain. The information gathered from the project influenced the development of the policy adopted by the PCT to engage with young people in the areas of teenage pregnancy and sexual health

Key Words: Consultation • focus groups • sexual health

The Journal of the Royal Society for the Promotion of Health, Vol. 126, No. 4, 172-177 (2006)
DOI: 10.1177/1466424006066284


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